STOP: CHIPS AHOY!!!
CHIPS AHOY was arriving in Colombia and the need was to call the target´s attention. Aligned with the brand character, in TM, we created an experience that brought fun to public places that are usually boring. Drop the mobile! The bus stops were taken over with the delicious chocolate chips and a huge screen. This surprised people in the streets. From the screen, a cookie that was asleep, woke up and invited the passersby to play. Through Kinetic technology, the passengers had to capture the packs that where flying inside the screen and put them in the outlay area. If they could do it, they had them all! This is giving you an Ahoy!